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Get What You Want!!!

Do you want a promotion, a new client or to know what career is best for you? You want to live to your desired level of success, but you feel like you have to constantly brag & push to make it happen, so let me ask you, Do you hate shameless self- promotion? We do too! In a world where it seems you have to scream the loudest to be heard, we say… stop the insanity!!! You have to know yourself and you ...

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3 Things Leaders Do That Kill the Company’s Brand, Team and Revenue!

Unrealistic, Hubris and Ego Manic. These are the words you may hear in describing bad leaders but lets find out the truth. The leader who has unrealistic goals and high turnover. The truth is they believe they have not found the right person for the job. Because this leader buys into their vision, not a team vision, the leader always has to move on to new people.  Team vision via Team charters out performs ...

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Online & Power Networking As A Marketing Strategy

The definition of networking as written by Ivan Misner is, “The process of developing and activating your relationships to increase your business, enhance your knowledge, expand your sphere of influence or serve the community.” Online building relationships includes: Posting engaging content by sharing information about your company, your industry or any “proof of your worth” and update your page regularly. ...

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6 Secrets to Building Revenue & Relationships

The secret 6 were mastered by my mom and will live in me forever.  My mom was the best listener because she really cared about you! She gave you her full attention and just soaked up every word and remembered details until the last days of her life. My mom cherished our friends and my siblings, nieces and nephews can tell you if you told my mom a story about your friends she would follow up on it and still ...

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The Power of Brand Ambassadors & Gifts to Increase Awareness and Revenue

The power of Flo of Progressive, the Geico Gecko and actors who take on a spokesperson role bring power to a brand.  The advantage of customers falling in love with or being entertained by the character (AFLAC Duck, the Pillsbury Dough Boy or Hello Kitty) is brand equity. The key to a strong mascot, spokesperson or brand ambassador is that fans of your brand must be able to engage, be entertained and be ope ...

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Breaking People or Building a Brand ✅

Breaking People or Building a Brand? ✅ Imagine being with a group of people who cut you off when you speak, question every idea you share, praise the favorite one while judging your every action?    Everyday lawsuits are filed, workplace violence happens and productivity decreases because of these behaviors. In 2003, I created a marketing, public relations firm to build brands.  We created exceptional exter ...

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Respect Your Brand

Igniting your brand means respecting yourself and having no excuses about what you need to do to find your definition of success. Know the difference between a staged brand and a sealed brand. A staged brand is a person who baits people to ask questions about them and will often post information that makes them appear narcissistic and exhibit traits of Machiavelli syndrome. The sad news is that this person ...

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Cost is Key🔑, Right?

Cost is Key, Right? When it comes to making choices on how to spend your company dollars, the first thing we ask is, “What does it cost?” So, let me ask you, every time you find your team or your company challenged with disagreements, grievances, disruptions, and broken down communication, what is that costing you? To figure it out, take the number of problems, grievances or disruptions you experience in a ...

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Your Online Brand May be Telling (In a Bad Way)

Are your prospects confused about your brand? If so, please use the following tips to protect it: Use reverse look-up. As you brand yourself, you need to know who else shares your image. Copy a picture of yourself and paste in the Google search bar. Click on images. Wow, check out the results. Does anyone look like you? Set Google alerts on your name (see who shares your name) and all interests you have. Yo ...

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