Is your Brand strong enough to protect you?

    Crayola, Sony and yes even your relatives have been through it:  A hacker has sent the famous e-mail, “I have been robbed can you send money?” Yes, it happens but what you learn from it tells you a lot about your brand.   When Crayola was...

Don’t kill your brand with your 2015 training program

Do not kill your brand with your 2015 training program     If you answer yes to the any of the following, you put your company brand at risk and can decrease productivity. Make the corrections now and ensure that your 2015 training programs support your marketing and...