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What is your customers real problem and how is your virtual sales force helping you solve it?

Needs assessment for your target market: The assessment for your target market is only complete when you secure the real problem of the customer/client.  The need/real problem is found through appreciative inquiry.  No matter how you collect this information, the key is how you ask the question. Example:  “If our product could meet your needs, what would that look like?” “If our product was successful in on ...

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Do you really understand your value and how it impacts your target market?

Value Proposition “understanding your target market” Building a brand means stating your promise to your customers/clients. To build your brand you must know your value proposition. The following exercises will help you know your value to your market and why your products/services are needed. A brand is a promise and it is a trust between you and your customers/clients. Know your business, believe in your b ...

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Is your personal brand hurting your sales?

Your brand begins with you! You project and reflect your brand and the brand of the company you work for by the words you choose, your body language and how you react or respond to any situation. The people who you surround yourself with also reflect your brand. Even the ringtone you choose for your phone reflects your brand. Don’t believe me? During a marketing audit for a large dealership I witnessed the ...

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Change your marketing mindset to marketing based on success principles

Principles of a Successful Business “Success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome while trying to succeed” -Booker T. Washington The following statements/ principles will guide you as you motivational market: • The greatest leaders shared with me, as I began my business, that I could make more money if I was dishonest, but if I ...

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What motivates you? by Katherine Miracle your Motivation/Marketing Speaker

Dear Reader,        Thank you for reading my blog.  I wish you all the very best this memorial day weekend.  As we thank those who gave their lives for our country and remember those we have lost, I ask you to remember the lives, not the deaths of those you mourn. When my friends were ripped from my life the words and stories about their murders paralyzed me with fear and sent me into a tail spin. Only when ...

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Stop Marketing, Start Motivating

Dear Friends,       Thank you for reading this blog and please know you are invited as my guest to the Garfield Hts. Chamber Luncheon May 19th  Let me know by e mailing me at km@miracleresources.com and I will get you in! I am speaking on my next book, "Stop Marketing, Start Motivating" I will be sharing marketing strategy that is proven to increase revenue and awareness. As a motivational marketing firm, m ...

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Impossible “an excuse for not trying”

Dear Readers,      Thank you for your support!  This past week I was blessed to speak April 29th on the power of positive attitude and discovering your dawn at a book signing in North Olmsted.    On April 27th I was interviewed by WDOK 102.1 fm, Cleveland about my book Discovering Your Dawn.  My mentor Terry Moir, helped me through this interview and I am so grateful to her.  The questions surrounded the ti ...

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Meeting Planners

Dear Meeting Planners, You work hard and you deserve a speaker who will entertain, motivate, educate and engage your audience! Katherine is a marketing and motivational speaker who provides new ideas, resources and fun for your event. As a motivational speaker, Katherine helps people unlock their potential and challenges your event attendees to be exceptional. As a marketing speaker, Katherine challenges bu ...

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See you February 6th 1:30pm at Liberty Tax 104 High Street WadsworthThank you to my readers I am blessed! by Katherine Miracle, your marketing and motivation czar

Check out this new title, Marketing and Motivation CZAR. One of our clients called me the Marketing and Motivation Czar and I was grateful.  I never would think to give myself that title.  I am blessed with clients and staff that inspire me and I am thankful I can help them.  As a university speaker, I speak on securing mentors and positivepeople in your life but most importantly, finding out what holds you ...

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Why do you let fear stop your success from Motivational Speaker Katherine Miracle

Why do you let fear stop your success? As you learn from your past, do you see moments and opportunities that you regret not pursuing? Learn from them! As a university guest speaker I see that your fear of failing prevented your success and often your happiness. If you had tried and failed, you would have at least learned something, improved for your next attempt and had no regret. If you do not try you wil ...

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