Dear Readers,

     My title may concern you but as you send me comments I am inspired by your ability to overcome obstacles, find your passion and discover your truth(what I call your dawn).  As a  Christian Speaker for a retreat last weekend we discussed that people will betray you and you will put faith in people who let you down. God is the only one who will not let you down.  In an executive womens retreat I served as a  Motivational Speaker and Womens Speaker and we discussed how to increase revenue in a tough economy I realized how blessed I am to have a staff who works hard to help businesses and non profits increase their revenue. We were excited to be featured on Outreach News this week. Check us out on you tube  http://youtu.be/y4YBgCCapqw

   My work as  Marketing Speaker and Keynote Speaker is featured on this broadcast and I share how non profits can hit revenue goals in a challenging economy.  My prayer for you today as you grow your non profit or business is to look at the pain and become motivated to turn it into beauty.  One of our clients lost an employee and created a memorial and engage vendors in an effort to raise money for cancer. The event was beautiful and the tributes to the employee motivated all of us to continue our work with passion. 

   Have a great weekend everyone and remember during pain it is hard to see beauty but even in betrayal you can learn great lessons.  I wrote this quote after a very painful realization happened to me this week. “Whatever you are going through use it,  if you lose love learn to love yourself, if you are hurt help another, if you lose faith fight to find it”

Dear Reader,

       Thank you for reading my blog.  I wish you all the very best this memorial day weekend.  As we thank those who gave their lives for our country and remember those we have lost, I ask you to remember the lives, not the deaths of those you mourn. When my friends were ripped from my life the words and stories about their murders paralyzed me with fear and sent me into a tail spin. Only when I focused on their lives and how they impacted others with love and friendship could I move forward.

 In tough times we have to find our motivation within ourselves. The memories and love I have for my friends can never be taken from me.  Promise me that this weekend you focus on the journey not the fire.  As a motivational speaker, college instructor and business owner I meet so many people who share that they feel something is holding them back. They cannot express it but I see that they carry a shadow, something they have not addressed that locks their potential.  I am blessed to help people unlock their potential using my journey in motivation and marketing.  What is your journey?  I would love to hear from you, e mail me at km@miracleresources.com   when you share it will be kept confidential !

Dear Meeting Planners,

You work hard and you deserve a speaker who will entertain, motivate, educate and engage your audience!

• Katherine is a marketing and motivational speaker who provides new ideas, resources and fun for your event.
• As a motivational speaker, Katherine helps people unlock their potential and challenges your event attendees to be exceptional.
• As a marketing speaker, Katherine challenges business owners, franchises and non profits to stop marketing and start motivating. Katherine shares her experience in corporate marketing to start up business marketing. The ideas and take aways help businesses, individuals and non profits to increase awareness and revenue.

What audience members are saying:

Nicole R. Ward

“If you are looking for a speaker who provides value, entertainment and motivation hire Katherine Miracle. Our employees are using her ideas and still talk about how she inspired them to be exceptional!

Mary Brown, US Bank 

“I recently attended a job seeker workshop where Katherine was a featured speaker. Her energetic, personable delivery made Katherine easy to follow. She gave real world examples of challenges and creative solutions. After listening to Katherine’s presentation, I walked away with a renewed sense of courage about my job search. Katherine is a savvy marketing professional who truly wants to help you in your search for a new career opportunity. I highly recommend attending any seminar or event where Katherine is presenting.”

Christy Harst-Rodriguez, NLCS

“During my job hunt, I had the opportunity to have my resume featured on a CNN segment. Katherine helped me make the absolute most of my four minutes of fame. She made herself available to me whenever I needed help and provided a fantastic personal branding strategy. Without her help, I would not have been able to maximize the value of this opportunity. Her help has also extended beyond me. I have started sharing her strategies with my friends, fellow job seekers and networking contacts. If you need an outstanding speaker with a dynamic personality and a great marketer, you need to give Katherine a call.”

Robert Paczula

Four words come to mind when thinking about Katherine: energy, enthusiasm, positivity, and strength. Working with Katherine is intense, creative, and fun. She’s an accomplished public speaker with messages that deliver meaning. Experience the energy!!”

David Akers , President, Celeritas Limited

“Katherine is an amazing woman. Professionally, her knowledge, network and ingenuity are beyond comparison. She is positive, proactive and gets the job done. In regards to energy, she can give the Energizer Bunny a run for his money. Personally, she is a great mentor and always willing to lend a word of encouragement, objective advice or connect you with someone else who can help. I wouldn’t hesitate for a second to hire her company for PR, advertising or fundraising.”

Crystal Thies

Life was not always a bowl of cherries for her and she too has conquered personal demons to become what I consider to be NEO’s Positive Attitude Secret Weapon”

Susie Sharp, Moriand Architects

Katherine spoke at our luncheon about how to make raving fans of their customers.  Talk about teaching by example!  Not only was Katherine a great speaker (cranked up a notch), but she provided something so important for the attendees – specific take-aways that could be used this very same afternoon.  I would highly recommend Katherine as a speaker, coach, mentor, marketer and friend!

Doug Johnson – CCEO-AP
Executive Director
Twinsburg Chamber of Commerce

Making Marketing work for you!

 “We can learn from advertising techniques to inspire and motivate us in 2010” by Katherine Miracle, Marketing  Keynote Speaker

Each year I select a campaign slogan for the upcoming year, I base my selection on what I need to accomplish and my current situation.

2010            Whatever it takes!            

Why I chose it: I have new products that I must push and  ask my contacts to help me as I never have before!

2009          Radical Forgiveness Tour  

Why I chose it:   I needed to rebuild relationships   and stop holding grudges to unlock   my potential

2008         Don’t Stop Believing            

Why I chose it:  I like the song by journey but I needed  inspiration because I started my  mba, needed to find a publisher and I  started to change my companys business model.

Stop Marketing….Start Motivating…. your clients and customers are being hit with so many messages from your competition that they are wondering which choice is best for them.  Your clients and customers will only become a raving fan of your product or service if you motivate them to buy your product.  I know your thinking,  Katherine owns Miracle Resources, a marketing firm!  How can she say I should motivate and not market to my clients and customers?   Great question and my answer is go above and beyond to help your clients/customers by giving them a reason to buy!  You must motivate them to see your product as a need not a want.  Think of your favorite restaurant, great service, great food and the atmosphere you feel comfortable dining and bringing guests.  If that experience is less than perfect you may give them another chance but if you have two bad experiences are you recommending the restaurant?  Probably not!  The restaurant owner like any business owner must motivate customers to not only share their feelings about the product and to ensure the patron comes back to buy more product.  When this is done incorrectly the server pushes completing a survey by calling a 1-800 number for a discount, when done correctly a coupon for the next visit is given at the moment the survey is completed.  As a marketing speaker I focus on a diamond four point strategy to market your product or service.  The motivational speaker in me shows the four point structure as motivation as the top point,  resources as the right point, goals as the bottom point and actions as the left point.   Here is how it works  your goal of engaging customers is only ensured when actions to make it easy to collect feedback are in place.  The resources for customers are the discount coupon given on site when the dining experience is fresh in the patrons mind.  The motivation is the ask of the server show the patron that the restaurant values the feedback of the patron.  The four point diamond strategy only works when the genuine desire(motivation) to secure feedback is provided by the server. The goal can only be achieved by actions and resources.  As a corporate motivational speaker I work with corporations on the truth that my industry, marketing has bombarded the consumer with meaningless messages and now individuals on constant contact and facebook push their product so much relationships are lost. How sad, the key to marketing is relationships  and without motivation marketing does not work! 

What has marketing done for the Christmas season?  I want your comments and I will share that my wish for you this Christmas is that you do not let the marketing of products ruin your holiday.  Start new traditions, talk with your family, buy products from companies that motivate you not bombard you with messages and think about what this holiday means to you, enjoy your friends and take a moment to thank those who have helped you this year!